Attention. Interest. Decision. Action.

We’re helping clients get more sales and leads from their websites. Below are the methods we use.

Online Marketing Strategy Development

Online marketing plan creation
Website audit

Search Engine Optimization

Comprehensive keyword research
On-page optimization
SEO for CMS and eCommerce platforms: Joomla, Drupal, Magento, X-Cart, osCommerce
Copy (text) optimization
Local search marketing campaign
Link strategy and link development

Social Media Marketing and Advertising

Web Analytics and Tracking Services

Google Analytics set-up, including Profiles, Goals, eCommerce Tracking, and synchronization with AdWords
Phone call tracking set-up
Customer experience analytics using Google Analytics and ClickTale
Ongoing website performance analysis and optimization

Website Conversion Optimization

User experience, usability and task analysis
Site architecture and navigation development
Conversion rate analysis and enhancements/optimization
A/B and multivariate testing using Google Website Optimizer
Landing page rapid prototyping and design
Landing page optimization
Conversion funnel optimization

AdWords Campaign Management

AdWords Audit (a detailed look at your keywords, quality score, ad groups, creatives, conversion rates)
Pay Per Click Management services

Copywriting Services and Content Development

Website/SEO copywriting based on comprehensive keyword research
Case Studies and Press Releases
Regular articles on topics of interest to your target audience
Opportunities for link bait that can generate quality traffic

Blog Management

Build your blog from the ground up
Web Analytics set-up
Social Media Optimization

Training and Speaking Engagements

SEO and PPC Training;
I’m happy to participate in a training seminar and speaking engagements related to Online Marketing and Social Media.

Contact Marketing Sutra today to get started on your online marketing project.